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Parasol Co Introduces Clear+Dry Diapers with RashShield Protection

Diapers feature a dual-core absorption system that immediately wicks moisture and locks it away from sensitive skin
Parasol Co continues on its quest to deliver parents and their babies a superior performance, state-of-the-art disposable diaper. This August, the now three-year old company is determined to end the major cause of diaper rash—prolonged exposure to moisture. “We are in constant conversation with our parents, and the #1 thing they want is to open that diaper and see clear, healthy skin and not a red, irritated bottom,” says co-founder/CEO Jessica Hung. “We worked tirelessly with our global R+D team and worldwide network of vendors to innovate the right combination of materials and a new construction to make that a reality.”

As the product name states, Clear+Dry diapers keep baby’s skin clear and drier, thanks to Parasol's exclusive new RashShield protection, a dual-core absorption system that immediately wicks moisture and locks it away from sensitive skin. Improved to be softer, drier and comfier, this latest generation diaper is also lighter and sleeker, providing greater mobility for babies to develop and explore their world. Clear+Dry diapers are dermatologist-certified with a 5-Star Seal of Excellence for Sensitive Skin from the Dermatest research Institute.

“Important to Parasol success has been our offering of fun, modern patterns for today’s millennial parents. With these new diapers, we were inspired by the casual fashion world of denim and tees that today’s parents love to live in,” says Hung. “Instead of the more predictable patterns of mainstream brands, this collection’s palette is modern minimalism in classic black and white.”

Each package of diapers includes two clever patterns that are being delightfully received in comments by parents on the company’s Instagram posts: an artist’s abstract illustration of denim jeans (right down to the front zipper and stitched back pockets); and a tee shirt-inspired slogan, “See you at 2 AM”, a clever, insider wink to parents that Parasol knows the challenges of getting a full night’s sleep.

For babies size 3 and up, Parasol continues with the success of its pull-up diaper pants, also now with RashShield protection. Sharing the same superior level of dryness, softness and comfort as the diapers, this Parasol “underwear “style is a parent favorite for active babies and potty training.

With the introduction of new diapers, Parasol is also launching plant-based Clear+Pure Baby Wipes with natural aloe leaf extract to nourish and restore the skin’s natural pH balance. At this time, Parasol is also entering the baby personal care category with the introduction of Soft+Natural Baby Lotion and Calm+Natural Baby Shampoo-Body Wash. Both products are plant-based for sensitive skin; formulated with 100% pure, therapeutic-grade essential oils, including calming lavender; and dermatologist-certified by the Dermatest research Institute.

All products arrive in a newly designed package and a shipping box the company calls an “imagination box,”designed to integrate an animal-themed activity project and story time reading for parents and baby to share together. Hung explains, “Our company philosophy is based on encouraging a child’s imagination, so we’ve looked at every detail of the customer journey to make sure we are adding value to the experience of parenthood. Designing positive ways to reuse our boxes and packaging also demonstrates our eco-conscious commitment to making the world a better place for this next generation.”

The new products are available now on a newly designed Parasol Co website, www.parasolco.com, which introduces a free, lifetime VIP Membership program representing the company’s best-ever value and savings. Each VIP Member box includes three packages of Clear+Dry diapers, four free packs of new Clear+Pure baby wipes, two free diaper gift packages to share with friends, and 20% off all future product purchases. The VIP Membership is free to join and lifetime benefits never expire. The other purchase option for parents is a more traditional subscription model without the added VIP perks. Both purchase options are detailed and compared on the website at https://www.parasolco.com/pages/membership.
X

Oh, before you cancel your diaper subscription…

Can you please share your reason for canceling?

Can we make that all better?

Just for you, 15% off your next order.

We’re sorry that your experience with our diapers didn’t meet your expectations and hope you’ll give them another try to see why so many parents are devoted Parasol fans. As a thank you, enter the Discount Code 15OFFCART to receive 15% off a one-time entire cart purchase (no product limits, no expiration date).

To help us be our best, we’d appreciate hearing your feedback in a quick survey. And please be honest, we really do listen.

Potty trained, yes!

(And you thought it would never happen…)

Congrats on graduating from diapers to big kid undies. You (both) did it! Tag this milestone @parasolco and give other parents hope that their day, too, will come.

Upgrade to a membership and save (big time).

If you haven’t joined our new membership program, you’re missing out on our best value, biggest savings and free perks exclusively for members. You can upgrade your subscription to a membership just by ordering a 3-pack box of diapers. With each 3-pack box, you’ll receive 4 free packs of baby wipes, plus two diaper gift packs to share, one each for two friends. You’ll also save 20% off all future orders, enjoy lifetime savings, can apply extra promo discounts, and can cancel or change diaper delivery service at any time. Ready to upgrade?

Need to take a timeout?

One of the conveniences of a Parasol diaper subscription or membership is being able to hit Pause. Maybe you’re traveling, maybe someone just gifted you a month of diapers, whatever the reason, you can pause your diaper orders and come back when you’re ready. Just go to your account, select Edit Subscriptions and make your choice. And when you’re time out is up, we’ll always be here for you (that’s called unconditional love).

We can make the switch without a hitch.

Maybe it’s time to graduate to a new diaper size? Or to go from diapers to diaper pants? Or from diaper pants to wipes? Some customers think the only option they have to change products is to cancel a subscription and then start a new one (we can all agree that seems rather complicated). The good news is our Customer Service team can change your choice in the system, easy peasy. Just reach out to us at hello@parasolco.com (we never nap), and we’ll take it from there.

X

Oh, before you cancel your baby wipes subscription…

Can you please share your reason for canceling?

Can we make that all better?

Just for you, 15% off your next order.

We’re sorry that your experience with our diapers didn’t meet your expectations and hope you’ll give them another try to see why so many parents are devoted Parasol fans. As a thank you, enter the Discount Code 15OFFCART to receive 15% off a one-time entire cart purchase (no product limits, no expiration date).

To help us be our best, we’d appreciate hearing your feedback in a quick survey. And please be honest, we really do listen.

Potty trained, yes!

(And you thought it would never happen…)

Congrats on graduating from diapers to big kid undies. You (both) did it! Tag this milestone @parasolco and give other parents hope that their day, too, will come.

Not all baby wipes are created equal.

Baby wipes aren’t all priced the same...because they’re not made the same. Our new plant-based Clear+Pure™ baby wipes are dermatologist-certified and formulated with only the purest ingredients. They’re stronger to prevent tearing, more effective at getting baby really clean with fewer wipes...and they dispense one wipe at a time. At the end of a long day of changing diapers (and at the bottom of your baby’s bum), that is all clearly the best value we know.

Need to take a timeout?

One of the conveniences of a Parasol diaper subscription or membership is being able to hit Pause. Maybe you’re traveling, maybe someone just gifted you a month of diapers, whatever the reason, you can pause your diaper orders and come back when you’re ready. Just go to your account, select Edit Subscriptions and make your choice. And when you’re time out is up, we’ll always be here for you (that’s called unconditional love).

Before you swipe left on our wipes…

As you shop and compare wipes to find the one best for your baby, it’s important to do your homework because all baby wipes are not created equal. Our new plant-based Clear+Pure™ baby wipes are dermatologist-certified and formulated with only the purest ingredients.They’re stronger to prevent tearing, more effective at getting baby really clean with fewer wipes...and they dispense one wipe at a time. At the end of a long day of changing diapers (and at the bottom of your baby’s bum), that is all clearly the best value we know.

X

Oh, before you cancel your diaper pants subscription…

Can you please share your reason for canceling?

Can we make that all better?

Just for you, 15% off your next order.

We’re sorry that your experience with our diapers pants didn’t meet your expectations and hope you’ll give them another try to see why so many parents are devoted Parasol fans. As a thank you, enter the Discount Code 15OFFCART to receive 15% off a one-time entire cart purchase (no product limits, no expiration date).

To help us be our best, we’d appreciate hearing your feedback in a quick survey. And please be honest, we really do listen.

Potty trained, yes!

(And you thought it would never happen…)

Congrats on graduating from diapers pants to big kid undies. You (both) did it! Tag this milestone @parasolco and give other parents hope that their day, too, will come.

Upgrade to a membership and save (big time).

If you haven’t joined our new membership program, you’re missing out on our best value, biggest savings and free perks exclusively for members. You can upgrade your subscription to a membership just by ordering a 3-pack box of diapers. With each 3-pack box, you’ll receive 4 free packs of baby wipes, plus two diaper gift packs to share, one each for two friends. You’ll also save 20% off all future orders, enjoy lifetime savings, can apply extra promo discounts, and can cancel or change diaper delivery service at any time. Ready to upgrade?

Need to take a timeout?

One of the conveniences of a Parasol diaper subscription or membership is being able to hit Pause. Maybe you’re traveling, maybe someone just gifted you a month of diapers, whatever the reason, you can pause your diaper orders and come back when you’re ready. Just go to your account, select Edit Subscriptions and make your choice. And when you’re time out is up, we’ll always be here for you (that’s called unconditional love).

We can make the switch without a hitch.

Maybe it’s time to graduate to a new diaper size? Or to go from diapers to diaper pants? Or from diaper pants to wipes? Some customers think the only option they have to change products is to cancel a subscription and then start a new one (we can all agree that seems rather complicated). The good news is our Customer Service team can change your choice in the system, easy peasy. Just reach out to us at hello@parasolco.com (we never nap), and we’ll take it from there.

X

Oh, before you cancel your baby lotion subscription…

Can you please share your reason for canceling?

Can we make that all better?

Just for you, 15% off your next order.

We’re sorry that your experience with our lotion didn’t meet your expectations and hope you’ll give them another try to see why so many parents are devoted Parasol fans. As a thank you, enter the Discount Code 15OFFCART to receive 15% off a one-time entire cart purchase (no product limits, no expiration date).

To help us be our best, we’d appreciate hearing your feedback in a quick survey. And please be honest, we really do listen.

Potty trained, yes!

(And you thought it would never happen…)

Congrats on graduating from diapers to big kid undies. You (both) did it! Tag this milestone @parasolco and give other parents hope that their day, too, will come.

Not all baby lotions are created equal.

Baby lotions aren’t all priced the same...because they’re not made the same.

Need to take a timeout?

One of the conveniences of a Parasol lotion subscription or membership is being able to hit Pause. Maybe you’re traveling, maybe someone just gifted you a month of lotion, whatever the reason, you can pause your lotion orders and come back when you’re ready. Just go to your account, select Edit Subscriptions and make your choice. And when you’re time out is up, we’ll always be here for you (that’s called unconditional love).

Before you swipe left on our lotion…

As you shop and compare lotion to find the one best for your baby, it’s important to do your homework because all baby lotion are not created equal.

X

Oh, before you cancel your baby shampoo - body wash subscription…

Can you please share your reason for canceling?

Can we make that all better?

Just for you, 15% off your next order.

We’re sorry that your experience with our shampoo - body wash didn’t meet your expectations and hope you’ll give them another try to see why so many parents are devoted Parasol fans. As a thank you, enter the Discount Code 15OFFCART to receive 15% off a one-time entire cart purchase (no product limits, no expiration date).

To help us be our best, we’d appreciate hearing your feedback in a quick survey. And please be honest, we really do listen.

Potty trained, yes!

(And you thought it would never happen…)

Congrats on graduating from diapers to big kid undies. You (both) did it! Tag this milestone @parasolco and give other parents hope that their day, too, will come.

Not all baby shampoo - body wash are created equal.

Baby shampoo - body wash aren’t all priced the same...because they’re not made the same.

Need to take a timeout?

One of the conveniences of a Parasol lotion subscription or membership is being able to hit Pause. Maybe you’re traveling, maybe someone just gifted you a month of lotion, whatever the reason, you can pause your shampoo - body wash orders and come back when you’re ready. Just go to your account, select Edit Subscriptions and make your choice. And when you’re time out is up, we’ll always be here for you (that’s called unconditional love).

Before you swipe left on our shampoo - body wash…

As you shop and compare shampoo - body wash to find the one best for your baby, it’s important to do your homework because all baby shampoo - body wash are not created equal.

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